"Todas lo hacen" is not just a tagline. It is an invitation to stop pretending. In the dark theaters of the 1970s and 80s, Brass held up a mirror to a society still uncomfortable with its own body. That mirror might be smudged, tilted, and covered in velvet, but its reflection is honest: underneath the clothes and the conventions, we all share the same fire.
The phrase "todas lo hacen" (referring to women, specifically in the context of his films like The Key (1983), Capriccio (1987), and The Voyeur (1994)) is the key to his universe. Brass argues that the housewife, the professor, the nun, or the aristocrat all share the same secret. Behind closed doors—or in Brass’s case, behind a slightly ajar door—every woman is the director of her own erotic rebellion. This is where the interpretation becomes nuanced. Mainstream critics have often accused Brass of misogyny, of reducing women to objects of the male gaze. However, a closer look at his heroines suggests the opposite. The women in a Tinto Brass film are rarely victims. They are strategists . todas lo hacen tinto brass
Brass’s films suggest that the dirty secret isn't the act itself—it's that everyone is pretending they don't want to do it. His famous use of the "keyhole" perspective is a metaphor for the viewer’s own hypocrisy. We are all voyeurs. We all want to see what happens when the rules disappear. By saying "todas lo hacen," Brass removes the shame. He normalizes the hidden. Today, the phrase "Todas lo hacen—Tinto Brass style" has evolved into a cultural shorthand. It appears in film essays, late-night conversations, and even feminist critiques of the male gaze. Some use it to dismiss his work as repetitive male fantasy. Others—particularly a new generation of European directors—defend it as a celebration of female libido before the era of clinical, sanitized sexuality. "Todas lo hacen" is not just a tagline
What remains undeniable is the challenge Brass presents. He forces the audience to confront a simple question: If "todas lo hacen," why do we punish the ones who admit it? Tinto Brass may not be to everyone's taste. His films are baroque, excessive, and unapologetically focused on a single note. But within that note—the idea that repression is the root of unhappiness and that desire is the great equalizer—there is a profound humanism. That mirror might be smudged, tilted, and covered
In Brass’s world, the act of "doing it" is not a surrender. It is a declaration. It is the moment a woman decides to stop being the canvas and become the painter. Why has this theme, "todas lo hacen," resonated so powerfully for decades? Because Brass taps into a universal hypocrisy. Society praises chastity but consumes scandal. It demands modesty but rewards revelation.
